At the helm of Second Home Social is our founder, Niki Bader, a visionary entrepreneur whose diverse background uniquely positions her as a trusted resource for influencers seeking to elevate their social media presence.

Niki's journey began in tech and fashion, where her keen attention to detail and strategic mindset set her apart. This foundation not only honed her skills in building lasting relationships but also equipped her with the ability to navigate complex market dynamics. Over the years, she has successfully spearheaded numerous influencer projects, assisted in product launches, and hosted impactful events that connect creators with their audiences.

Driven by a passion for empowering others, Niki recognized the potential of combining her expertise with her love for the creator community. This passion led her to establish Second Home Social, where she is dedicated to helping influencers grow, monetize, and share their stories with the world. Her personalized approach ensures that each creator receives one on one support, allowing them to focus on what they do best—creating exceptional content.

With her finger on the pulse of industry trends and a commitment to excellence, Niki is excited to partner with more high-profile creators to amplify their influence and drive meaningful connections.